TrustedChoice.com is the place where consumers search for an independent insurance agent online.
All Big 'I' members appear in search results once a consumer searches for a local agent by entering their zip code. Only Advantage Plan Subscribers get premium placement at the top of the search results, along with a detailed agency description, logos, photos, services offered, carriers represented, and more.
Below are questions commonly asked about TrustedChoice.com. If you have a question that is not answered below, please contact Stacey Villano at 609-587-4333.
What is the cost per referral?
There is no cost per referral. Agencies pay a monthly subscription to participate in the Advantage Plan which affords many benefits, such as enhanced profiles and premium placement on the industry's only website driving online consumer traffic to independent agents. Agencies that do not opt to participate in the Advantage Plan receive a Basic Listing at no charge.
Why can't I find my agency when I search under our zip code?
Chances are that your agency has not signed up for the Advantage Plan. Advantage Plan subscribers receive premium positioning in search results and will appear first. After these profiles, agencies with a Basic Listing will appear in geographic order. You may need to scroll through a few pages to find your Basic Listing.
Internet leads typically are not of good quality. How is this site any different?
Consumers using TrustedChoice.com are individuals who are actively seeking insurance information. 76% of prospects using the site are over 30 years old, 50% are married, and 1/3 of vehicles quoted are valued over $30,000. Due to the quality of the individual typcially contacting an independent insurance agent through TrustedChoice.com, they are not considered cold leads, but rather warm referrals.
Is anyone actually writing policies from their referrals?
Yes! Members across the country are writing new policies every day. In fact, there is a 50% conversion ratio for TrustedChoice.com referrals. Additionally, 2/3 of all leads are choosing Advantage Plan subscribers.
How do I know it's going to work?
You don't...until you try it. For under $2/day, your agency will receive a digital marketing program that is far more robust than a yellow pages ad. The Advantage Plan gives members the power to showcase their agency in the best way possible on a site exclusively targeting consumers who are actively seeking insurance. Even if a prospect does not elect to contact your agency through the site, they may visit your website, Facebook page, or Google your agency to read what others are saying. Having a strong branding presence with your enhanced profile will get your agency in front of site visitors.